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Category: Automotive

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Blockchain Adoption Tracker

Williams Racing Launches “Grid Pass” NFT as Digital Collectible for F1 Fandom Experiences

The Williams Racing F1 organization has followed up its initial Rear-Wing Takeover NFT Contest with another on-chain fandom experience — the announcement of its new “Grid Pass.”

NFT

Fan Engagement

Automotive

By Elizabeth Morrison

Published:October 17, 2023

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1 min read

Blockchain Adoption Tracker

Michelin Launches Exclusive NFT Collection and Club to Engage Community

Tire manufacturer Michelin has announced plans to launch a 5,000-piece NFT collection called the Michelin 3xplorer Club. The intention is to create a digital community for NFT holders to come together, interact, and support each other as it relates to the brand’s major themes of mobility, travel, sport, and gastronomy.

NFT

Customer Engagement

Automotive

Travel

Food and Beverage

By Elizabeth Morrison

Published:October 16, 2023

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1 min read

Blockchain Adoption Tracker

Toyota Australia Launches Beta NFT Digital Experience For Car Owners

As a part of a new blockchain-based initiative that’s intended to drive additional loyalty and revenues, Toyota Australia has launched its GR-ID NFT program. The company claims that the digital experience – produced in collaboration with Rotor Studios, Moonshot, and R/GA Australia – is the first of its kind. The Toyota GR Yaris Rallye is an Australia-specific, high-performance, four-wheel-drive, rally-capable hatchback. Owners who purchased this car before November 1, 2022 and are members of the Toyota-underwritten Gazoo Racing Club will be able to mint the NFT.

NFT

Automotive

Customer Engagement

Loyalty Programs

By Elizabeth Morrison

Published:August 4, 2023

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1 min read

Blockchain Adoption Tracker

Toyota Releases “Dream Car” Charity NFT Collection in Israel

Over a relatively short period of time, Toyota appears to be experimenting with all sorts of targeted blockchain projects. In October 2022, its luxury automotive division Lexus announced it would be issuing NFT-based certificates of completion to participants in its performance driving school. Earlier this year, it launched some NFTs at the 2023 Tokyo Auto Salon. Now, it has released a limited-edition Toyota Dream Car NFT collection in an effort to strengthen communities and support charity.

NFT

Automotive

Customer Engagement

Loyalty Programs

By Elizabeth Morrison

Published:March 3, 2023

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1 min read

Blockchain Adoption Tracker

Toyota Explores Using Blockchain for Business Efficiency by Sponsoring Web3 Hackathon

Toyota is showing more interest in blockchain technology by sponsoring a Web3 hackathon on the EVM and WebAssembly (WASM)-compatible Astar Network. This parallel-chain network (aka parachain) is designed to use a cross-virtual machine (XVM) to offer cross-chain smart contract interaction with the Polygon public distributed ledger (a layer-2 DLT that runs on Ethereum).

Employee Engagement

DAO

Automotive

By Elizabeth Morrison

Published:January 31, 2023

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1 min read

Blockchain Adoption Tracker

Toyota Launches NFTs to Engage Toyota Auto Salon Attendees

Japanese auto giant Toyota is innovatively engaging its fans at the 2023 Toyota Auto Salon by hosting an NFT “stamp rally.” This is not Toyota’s only foray into blockchain. In October 2022, Toyota’s luxury automotive brand Lexus announced it would be handing out NFT-based certificates of completion to graduates of its performance driving school program.

NFT

Automotive

Customer Engagement

Loyalty Programs

By Elizabeth Morrison

Published:January 14, 2023

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1 min read

Blockchain Adoption Tracker

Ford Files Trademarks for Entrance Into Web3

American automaker, Ford Motor Company, is gearing up to enter the metaverse, with plans to introduce virtual automobiles and non-fungible tokens (NFTs). The company has filed 19 trademark applications across its primary car brands, hinting at its intention to create NFTs and a digital marketplace.

NFT

Metaverse

Automotive

Customer Engagement

Trademarks & Intellectual Property

By Elizabeth Morrison

Published:September 9, 2022

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1 min read

Blockchain Adoption Tracker

Art2People To Work on Mercedes G-Class-Inspired Series of “NF-G” NFT

With the blessings of Mercedes-Benz, which is beginning to feel its way around the world of blockchain, Art2People plans to develop an exclusive non-fungible token (NFT) collection centered around the car manufacturer’s G-Class vehicle line of sport utility vehicles (commonly referred to as “G-Wagons”). The initiative involves commissioning five NFT artists to create a series of G-Class-inspired artworks using their own distinctive style.

NFT

Automotive

Customer Engagement

By Elizabeth Morrison

Published:January 18, 2022

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1 min read

Blockchain Adoption Tracker

MG Motor India to be the First Automaker in India to Launch NFTs

MG Motor India has announced the launch of its first collection of 1,111 non-fungible tokens (NFTs), and it will start selling the NFTs on December 28, 2021. They will launch on KoineArth’s NgageN platform, which has been customized specifically for MG’s transactions. The automaker is making history by becoming the first of its kind to launch NFTs in India.

NFT

Automotive

By Elizabeth Morrison

Published:December 16, 2021

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1 min read

No glossary terms for category Automotive. Please try again.

Williams Racing Launches “Grid Pass” NFT as Digital Collectible for F1 Fandom Experiences
The Williams Racing F1 organization has followed up its initial Rear-Wing Takeover NFT Contest with another on-chain fandom experience — the announcement of its new “Grid Pass.”
NFTFan EngagementAutomotive

By Elizabeth Morrison

Published:October 17, 2023

Michelin Launches Exclusive NFT Collection and Club to Engage Community
Tire manufacturer Michelin has announced plans to launch a 5,000-piece NFT collection called the Michelin 3xplorer Club. The intention is to create a digital community for NFT holders to come together...
NFTCustomer EngagementAutomotiveTravelFood and Beverage

By Elizabeth Morrison

Published:October 16, 2023

Toyota Australia Launches Beta NFT Digital Experience For Car Owners
As a part of a new blockchain-based initiative that’s intended to drive additional loyalty and revenues, Toyota Australia has launched its GR-ID NFT program. The company claims that the digital experi...
NFTAutomotiveCustomer EngagementLoyalty Programs

By Elizabeth Morrison

Published:August 4, 2023

Toyota Releases “Dream Car” Charity NFT Collection in Israel
Over a relatively short period of time, Toyota appears to be experimenting with all sorts of targeted blockchain projects. In October 2022, its luxury automotive division Lexus announced it would be i...
NFTAutomotiveCustomer EngagementLoyalty Programs

By Elizabeth Morrison

Published:March 3, 2023

General Motors Files Web3 Trademarks for its Cadillac and Chevrolet Brands
General Motors, the American automotive giant, has filed trademark applications related to Web3 for its popular Cadillac and Chevrolet brands.
NFTAutomotiveCustomer EngagementTrademarks & Intellectual Property

By Elizabeth Morrison

Published:February 21, 2023

Porsche NFTs Revive and Sales are Up
Porsche launched its first NFT collection in January and received poor feedback from the Web3 community. After a severe lack of sales and backlash, Porsche paused the mint. Since then, the company has...
NFTAutomotiveCustomer Engagement

By Elizabeth Morrison

Published:February 13, 2023

Toyota Explores Using Blockchain for Business Efficiency by Sponsoring Web3 Hackathon
Toyota is showing more interest in blockchain technology by sponsoring a Web3 hackathon on the EVM and WebAssembly (WASM)-compatible Astar Network. This parallel-chain network (aka parachain) is desig...
Employee EngagementDAOAutomotive

By Elizabeth Morrison

Published:January 31, 2023

Porsche Pauses NFT Minting Due To Slow Sales and Community Backlash
The NFT community responded with jokes and backlash upon Porsche’s debut NFT collection launch. The collection struggled to gain momentum and sales after launching on Monday, January 23.
NFTAutomotiveCustomer Engagement

By Elizabeth Morrison

Published:January 23, 2023

Toyota Launches NFTs to Engage Toyota Auto Salon Attendees
Japanese auto giant Toyota is innovatively engaging its fans at the 2023 Toyota Auto Salon by hosting an NFT “stamp rally.” This is not Toyota’s only foray into blockchain. In October 2022, Toyota’s l...
NFTAutomotiveCustomer EngagementLoyalty Programs

By Elizabeth Morrison

Published:January 14, 2023

Porsche Announces First NFT Collection
Luxury automaker Porsche announced it will launch its first NFT collection in January 2023. The collection will feature 7,500 NFTs that are based on the iconic Porsche 911.
NFTAutomotiveCustomer Engagement

By Elizabeth Morrison

Published:November 29, 2022

Ford Files Trademarks for Entrance Into Web3
American automaker, Ford Motor Company, is gearing up to enter the metaverse, with plans to introduce virtual automobiles and non-fungible tokens (NFTs). The company has filed 19 trademark application...
NFTMetaverseAutomotiveCustomer EngagementTrademarks & Intellectual Property

By Elizabeth Morrison

Published:September 9, 2022

Hyundai Launches NFT Membership for its IONIQ 6 Electric Vehicle
After the launch of its Shooting Star NFTs, Hyundai is back with another NFT launch. This time, the automaker is launching a collection of 5,000 unique IONIQ 6 NFTs, as well as an NFT membership progr...
NFTCustomer EngagementAutomotive

By Elizabeth Morrison

Published:July 18, 2022

GT Racing Team Backed by Lamborghini to Certify Part Authenticity and Quality with NFTs
Vincenzo Sospiri Racing (VSR) is a GT racing team backed by Lamborghini. VSR announced a partnership with Go2NFT and blockchain platform Skey Network to use NFTs to certify racing car parts and monito...
NFTAutomotiveSportsCustomer Engagement

By Elizabeth Morrison

Published:July 5, 2022

Hyundai Expands Its Metamobility Vision with Launch of Shooting Star NFT Project
Hyundai Motor Company has teamed up with Meta Kongz to become the first automaker to join the NFT market space. This NFT launch celebrated the company’s vision for using NFTs to expand on its brand ex...
NFTCustomer EngagementAutomotive

By Elizabeth Morrison

Published:July 12, 2022

Hyundai Teams Up With Meta Kongz to Launch NFT Community
Hyundai has announced that it’s teaming up with the Meta Kongz NFT brand in a strategic move to expand its footprint in the NFT market. This initiative includes establishing an online NFT community th...
NFTCustomer EngagementAutomotive

By Elizabeth Morrison

Published:April 18, 2022

Volkswagen SA Launches NFT Advertising Campaign
Volkswagen SA – A South African subsidiary of Volkswagen – kicked off an NFT advertising campaign to celebrate the launch of its Polo car.
NFTAutomotiveCustomer Engagement

By Elizabeth Morrison

Published:April 15, 2022

Lamborghini Revs its Engines to Unleash its First-Ever NFT Collection
The prestigious luxury Italian car brand, Lamborghini, is preparing its first-ever non-fungible token (NFT) collection for auction. This exclusive lineup involves a limited, five-edition collection of...
NFTAutomotiveSportsCustomer Engagement

By Elizabeth Morrison

Published:January 20, 2022

Art2People To Work on Mercedes G-Class-Inspired Series of “NF-G” NFT
With the blessings of Mercedes-Benz, which is beginning to feel its way around the world of blockchain, Art2People plans to develop an exclusive non-fungible token (NFT) collection centered around the...
NFTAutomotiveCustomer Engagement

By Elizabeth Morrison

Published:January 18, 2022

MG Motor India to be the First Automaker in India to Launch NFTs
MG Motor India has announced the launch of its first collection of 1,111 non-fungible tokens (NFTs), and it will start selling the NFTs on December 28, 2021. They will launch on KoineArth’s NgageN pla...
NFTAutomotive

By Elizabeth Morrison

Published:December 16, 2021

McLaren Racing Announces New Digital Platform: McLaren Racing Collective
McLaren Racing has announced the McLaren Racing Collective, a digital platform that serves as a global community for its collectors and fans. Through this platform, enthusiasts can purchase McLaren Ra...
AutomotiveFan EngagementSports

By Elizabeth Morrison

Published:October 20, 2021

Mercedes Launches Pilot Project to Track CO2 Emissions
Mercedes-Benz announced its partnership with Circulor, a blockchain startup, to launch a pilot project that would leverage blockchain technology to track CO2 emissions across the car manufacturer’s co...
AutomotiveSupply ChainESG

By Elizabeth Morrison

Published:January 30, 2020

No videos for category Automotive. Please try again.
setting iconStakeholder Engagement

FIAT Pass

Customer EngagementAutomotiveNFTGamification
Project Owners :
FIAT USA
, FCA US
setting iconStakeholder Engagement

Williams Racing x Kraken NFT Program

NFTFan EngagementAutomotive
Project Owners :
Williams Racing (F1)
, Payward (Kraken)
setting iconStakeholder Engagement

Michelin 3xplorer Club

NFTCustomer EngagementAutomotiveTravelFood and Beverage
Project Owner :
Michelin
setting iconStakeholder Engagement

Ferrari Cryptocurrency Payments Program

PaymentsAutomotive
Project Owner :
Ferrari
setting iconBusiness Innovation

Audi MaterialLoop

ESGAutomotive
Project Owner :
Audi
setting iconStakeholder Engagement

Toyota NFT Program

NFTAutomotiveCustomer EngagementLoyalty Programs
setting iconStakeholder Engagement

Mercedes-Benz NXT

NFTCustomer EngagementAutomotive
Project Owners :
Mercedes-Benz
, 0xNXT GmbH
setting iconDigital Transformation

Automobili Lamborghini NFT Program

NFTAutomotiveSportsCustomer Engagement
Project Owner :
Automobili Lamborghini
setting iconStakeholder Engagement

Lexus Hoverboard NFT

Customer EngagementNFTAutomotive
Project Owner :
Toyota Motor Corporation
setting iconStakeholder Engagement

General Motors NFT Program

NFTAutomotiveCustomer EngagementTrademarks & Intellectual Property
Project Owners :
Cadillac
, Chevrolet
setting iconStakeholder Engagement

Automobili Lamborghini Licensing Program

LicensingAutomotiveSports
Project Owner :
Automobili Lamborghini
setting iconStakeholder Engagement

Porsche (PORSCHΞ) NFT Program

NFTAutomotiveCustomer Engagement
Project Owner :
Porsche Digital
setting iconDigital Transformation

Toyota DAO

Employee EngagementDAOAutomotive
Project Owners :
Toyota Motor Corporation
, Toyota Motor Corporation
setting iconStakeholder Engagement

BMW NFT & Metaverse Program

Loyalty ProgramsMetaverseAutomotive
Project Owner :
BMW
setting iconStakeholder Engagement

Rolls-Royce NFT Program

NFTNon-ProfitCustomer EngagementAutomotive
Project Owner :
Rolls-Royce Motor Cars
setting iconDigital Transformation

Ford Battery Passport

Multi-Party TransparencySupply ChainAutomotiveESGSustainability
Project Owner :
Ford Motor Company
setting iconStakeholder Engagement

Lexus Performance Driving School (LPDS) NFTs

Customer EngagementAutomotive
Project Owner :
Toyota Motor Corporation
setting iconStakeholder Engagement

Ford Motor Company NFT Program

NFTMetaverseAutomotiveCustomer EngagementTrademarks & Intellectual Property
Project Owner :
Ford Motor Company
setting iconStakeholder Engagement

Hyundai NFT & Metaverse Program

NFTCustomer EngagementAutomotive
Project Owner :
Hyundai Motor Company
setting iconStakeholder Engagement

Mercedes-AMG Petronas Formula ONE Team NFTs

NFTAutomotiveFan Engagement
Project Owner :
Mercedes-Benz Grand Prix Limited
setting iconStakeholder Engagement

Volkswagen NFT Program

NFTAutomotiveCustomer Engagement
Project Owners :
Volkswagen Group
, Volkswagen
, Volkswagen SA
, Volkswagen Passenger Cars Malaysia (VPCM)
setting iconBusiness Innovation

Alfa Romeo Vehicle Data NFTs

Multi-Party TransparencyAutomotive
Project Owner :
Alfa Romeo
setting iconStakeholder Engagement

Mercedes-Benz ART2People NFGs

NFTAutomotiveCustomer Engagement
Project Owner :
Mercedes-Benz
setting iconStakeholder Engagement

McLaren Racing Collective

AutomotiveFan EngagementSports
Project Owner :
McLaren
setting iconStakeholder Engagement

MG Motor India NFT Program

NFTAutomotive
Project Owner :
MG Motor
setting iconDigital Transformation

Porsche Auto Parts Traceability

Supply ChainAutomotiveMulti-Party Transparency
Project Owner :
Porsche
setting iconDigital Transformation

Mercedes-Benz and Circulor EV battery Carbon Emissions Tracker

AutomotiveSupply ChainESG
Project Owners :
Circulor
, Mercedes-Benz
, Contemporary Amperex Technology Co., Limited (CATL)
setting iconDigital Transformation

Volvo and Circulor Cobalt Traceability Blockchain

Supply ChainESGAutomotive
Project Owner :
Volvo Cars
setting iconStakeholder Engagement

IMG Global Licensing

LicensingEntertainmentSportsAutomotiveFashionArtMusic
setting iconStakeholder Engagement

Liberty Media Formula One Group Formula 1 Formula One Licensing BV

SportsAutomotiveLicensing

PeakChain Mobility Platform

Automotive
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