drawer logo

Category: Fashion

3

Blockchain Adoption Tracker

Casio Tweets About Future G-Shock x Doodles Collaboration

In a major phygital move, watch brand Casio collaborated with the notable NFT brand Doodles to co-produce Doodles-themed physical watches that are digitally twinned with collectible blockchain-based NFTs. This follows some recent blockchain-related activity taken by Casio’s multiple steps with blockchain technology — like the free Creator Pass in September and Virtual G-Shock NFTs in December — to blend digital and tangible experiences and offerings to Casio community members.

By Sophie Waldman

Published:February 15, 2024

clock icon

1 min read

Use Case

Why The Adidas Blockchain Project Should Be On Every Enterprise’s Short List To Watch

One can only imagine the shock and awe in the adidas executive suite after one of its brands – adidas Originals – ran an "Initial NFT Offering" (INO, an acronym that most big brands and enterprises should get to know) under the heading "Into the Metaverse." The INO – launched with the support of Yuga Labs (Bored Ape Yacht Club), non-fungible token (NFT) influencer gmoney, and Punks Comic – generated over $22 million in the span of an afternoon in December 2021 (right around the historical height of NFT euphoria). It involved the sale of 29,620 ERC1155-compliant NFTs through the OpenSea marketplace at a primary market price of 0.2 ETH (approximately US$765 per NFT based on the USD value of Ether at the time of the sale).

By David Berlind

Published:July 26, 2023

clock icon

8 min read

No glossary terms for category Fashion. Please try again.
Casio Tweets About Future G-Shock x Doodles Collaboration
In a major phygital move, watch brand Casio collaborated with the notable NFT brand Doodles to co-produce Doodles-themed physical watches that are digitally twinned with collectible blockchain-based N...
NFTMetaverseCustomer EngagementConsumer ElectronicsFashion

By Sophie Waldman

Published:February 15, 2024

Casio Drops Futuristic Virtual G-Shock NFTs
Casio expanded its blockchain innovation by launching the Virtual G-Shock NFT collection, a collection of NFTs that, in a primary sale, were initially sold directly to customers. The collection was in...

By Sophie Waldman

Published:December 16, 2023

Reebok Turns to Futureverse To Develop ReebokImpact Metaverse Experience
Reebok announced it will be working with Futureverse, a metaverse platform provider, to develop a sports-related metaverse experience called “ReebokImpact.”

By Elizabeth Morrison

Published:December 7, 2023

Lacoste Launches “World Tour” in The Sandbox to Celebrate 90th Anniversary
To celebrate its 90th anniversary, Lacoste has launched its World Tour in The Sandbox until December 7th. Similar to the way it has gamified other parts of its Web3 user experiences, the Lacoste metav...

By Elizabeth Morrison

Published:November 24, 2023

Maison Margiela Launches a Gamified Web3 Minting Experience
Paris fashion house Maison Margiela has taken an innovative approach to Web3 by launching its first gamified minting experience called “Numbers,” according to its OpenSea collection.

By Elizabeth Morrison

Published:October 24, 2023

Casio Announces “Virtual G-Shock” Web3 Community
Casio, the Japanese watchmaker, took a stride towards the future of digital interactivity and community engagement with the announcement of its "Virtual G-Shock" project.

By Sophie Waldman

Published:September 4, 2023

Lacoste’s UNDW3 Factory Shop Goes Live
The long-awaited Lacoste UNDW3 Shop is now available exclusively for Lacoste UNDW3 Card NFT holders. Holders can connect their wallet and get access to shop the “Factory Drop,” which includes limited-...

By Elizabeth Morrison

Published:August 3, 2023

Lacoste Expands Web3 Experience for Users of its UNDW3 Project
Initially introduced in 2022, Lacoste is expanding the use case for its UNDW3 (pronounced “underwater”) non-fungible token (NFT) project. Holders of UNDW3 NFT Cards now can connect their wallet to acc...

By Elizabeth Morrison

Published:June 29, 2023

Foot Locker Launches First-Ever NFT Collection for its FLX Members in Europe
Foot Locker, an American footwear and apparel retailer, has announced the launch of its first-ever NFT collection exclusively for members of its FLX loyalty program. The NFTs are called “Virtual Strip...

By Elizabeth Morrison

Published:June 20, 2023

Louis Vuitton Launches Digital-Twin NFT To Its Iconic €39K Travel Trunk
Louis Vuitton is no stranger to Web3. Previously, it published a video game with NFT benefits and its parent company LVMH is one of the founding members of the Aura Blockchain Consortium, which also i...

By Elizabeth Morrison

Published:June 6, 2023

Dolce & Gabbana Launches Third NFT Collection
Dolce & Gabbana is making more moves in Web3 by working with the inBetweeners, an NFT collection featuring 10,777 bears made famous by Justin Bieber’s online endorsement, to launch its third NFT c...

By Elizabeth Morrison

Published:May 24, 2023

New Ralph Lauren Store in Miami Design District Accepts Crypto Payments
Legacy fashion brand Ralph Lauren has opened a new store in Miami’s Design District. What makes this location particularly special is that the design not only embraces Miami’s vibrant fashion culture ...

By Elizabeth Morrison

Published:April 20, 2023

Gucci and Yuga Labs Team Up in Multi-Year Partnership
Gucci has no plans of slowing down in Web3. The fashion house has announced its multi-year partnership with Yuga Labs, the parent company of the famous Bored Ape Yacht Club NFTs. The partnership inclu...

By Elizabeth Morrison

Published:April 20, 2023

Prada Announces Plans for its Tenth Timecapsule NFT Drop
Since December 2019, fashion powerhouse Prada has been conducting monthly drops of its Timecapsule collection. Then, in June 2022, the company began issuing digital twin NFTs to match each of the phys...

By Elizabeth Morrison

Published:March 1, 2023

French Fashion Giant Lacoste Files for Web3-Related Trademarks
Lacoste, the renowned French luxury sportswear and lifestyle brand, has recently submitted trademark applications related to Web3 technologies for its jewelry, luggage, and apparel line named "Champs-...

By Elizabeth Morrison

Published:February 17, 2023

PUMA Celebrates 75th Anniversary with “Super PUMA” NFTs
PUMA is launching a 10,000-piece Super PUMA NFT collection to celebrate its 75th anniversary. The NFT collection features the brand’s mascot in a variety of poses and adventures based on scenes from t...

By Elizabeth Morrison

Published:February 15, 2023

Lacoste Launches Branded Store in the Metaverse
In partnership with the Web3 development company Euphoria, Lacoste is taking its Web3 initiatives further by launching a branded store in the metaverse. The virtual store can be accessed directly from...

By Elizabeth Morrison

Published:November 29, 2022

Reebok Files for Web3 Trademarks
Fitness and clothing manufacturer Reebok has filed Web3-related trademarks, hinting at the possibility of future NFT or metaverse projects.

By Elizabeth Morrison

Published:November 23, 2022

Lacoste Using NFTs and Augmented Reality for Christmas Treasure Hunt in the UK
The holidays are busy with shoppers being bombarded with promotions and sales. Lacoste is leveraging NFTs and augmented reality (AR) to capture shoppers' attention for an interactive pop-up fragrance ...

By Elizabeth Morrison

Published:November 22, 2022

Nike Announces New “dotSWOOSH” Platform to Pioneer Web3 Experiences
Nike continues to embrace distributed ledger technology with the introduction of “dotSWOOSH,” which is Nike’s new Web3 platform and ecosystem that is designed to attract non-crypto natives and more tr...

By Elizabeth Morrison

Published:November 14, 2022

Lacoste Launches New NFT Collection of UNDW3 Avatars
Lacoste’s UNDW3 community is getting “The Emerge,” a new collection of non-fungible token (NFT)-based avatars to use in the metaverse. Designed by UNDW3 community members in collaboration with Lacoste...

By Elizabeth Morrison

Published:October 24, 2022

Lacoste Launches its first NFT Project, “UNDW3”
Lacoste, the French luxury fashion brand recognized for its iconic crocodile logo, has launched a unique non-fungible token (NFT) project called "UNDW3,” pronounced “underwater.” By owning an NFT from...

By Elizabeth Morrison

Published:June 14, 2022

Prada to Launch Phygital Timecapsule NFT Collection and Matching Discord Community
There’s big news coming from luxury house Prada. The fashion giant announced it will launch a “Prada Crypted” Discord-based town square where brand enthusiasts can engage with each other and members o...

By Elizabeth Morrison

Published:June 2, 2022

Dolce & Gabbana Partners Launches NFT Community and “DGFamily Box” NFTs
After the success of its first digital fashion launch, Italian fashion designer Dolce & Gabbana called upon UNXD once again, this time to create an NFT community and more NFTs.

By Elizabeth Morrison

Published:February 22, 2022

Dolce & Gabbana Sells Out Digital Couture Collection for $6 Million
Italian fashion designer Dolce & Gabbana launched a digital fashion collection called Collezione Genesi, which was showcased and auctioned on the digital luxury marketplace, UNXD.

By Elizabeth Morrison

Published:October 1, 2021

Louis Vuitton to Launch Mobile NFT Game to Honor Founder
Iconic French fashion brand Louis Vuitton, a division of the multinational luxury conglomerate LVMH, is launching a mobile NFT game to celebrate its 200th anniversary and honor its founder, Louis Vuit...

By Elizabeth Morrison

Published:August 3, 2021

Breitling Brings Its Luxury Watches to Blockchain
Luxury watchmaker Breitling is making history as the first to offer an Ethereum-based digital twin “passport” for all of its new timepieces.

By Elizabeth Morrison

Published:October 15, 2020

No videos for category Fashion. Please try again.

Wrangler NFT & Metaverse Program

FashionNFTMetaverseAuthenticity
Project Objective:setting iconStakeholder Engagement
Project Owner:
Wrangler
Latest Milestone: February 27, 2024

MNTGE Pass

Project Objective:setting iconDigital Transformation
Project Owner:
Latest Milestone: February 27, 2024

Casio NFT & Metaverse Program

Project Objective:setting iconStakeholder Engagement
Latest Milestone: February 15, 2024

SYKY Collective

Project Owner:
Latest Milestone: January 17, 2024

Nike dotSWOOSH (.SWOOSH)

Project Objective:setting iconStakeholder Engagement
Project Owner:
Latest Milestone: January 13, 2024

Prada Crypted

Project Objective:setting iconStakeholder Engagement
Project Owner:
Latest Milestone: December 7, 2023

LMVH Louis Vuitton NFT & Metaverse Program

Project Objective:setting iconStakeholder Engagement
Project Owner:
Latest Milestone: November 27, 2023

Lacoste NFT & Metaverse Program

Project Objective:setting iconStakeholder Engagement
Project Owners:
Lacoste,
Latest Milestone: November 23, 2023

Gucci Vault & Metaverse Ventures

Project Objective:setting iconStakeholder Engagement
Project Owner:
Latest Milestone: November 8, 2023

Diesel NFT & Metaverse Program

Project Objective:setting iconStakeholder Engagement
Latest Milestone: November 2, 2023

Maison Margiela NFT Program

Project Objective:setting iconStakeholder Engagement
Latest Milestone: October 23, 2023

Renault NFT & Metaverse Program

Project Objective:setting iconStakeholder Engagement
Project Owner:
Latest Milestone: October 18, 2023

Altava Web3 Services

Project Objective:setting iconBusiness Innovation
Project Owner:
Latest Milestone: October 18, 2023

Public Pressure Marketplace

Project Objective:setting iconBusiness Innovation
Project Owner:
Latest Milestone: September 14, 2023

Crocs NFT Program

Project Objective:setting iconStakeholder Engagement
Project Owners:
Latest Milestone: August 25, 2023

PUMA NFT & Metaverse Program

Project Objective:setting iconStakeholder Engagement
Project Owner:
Latest Milestone: August 17, 2023

adidas PFP Styling Tool

Project Objective:setting iconStakeholder Engagement
Latest Milestone: August 16, 2023

Dior NFT Program

Project Objective:setting iconStakeholder Engagement
Latest Milestone: June 29, 2023
No Blockchain found for category Fashion. Please try again.
No Organization found for category Fashion. Please try again.

TAVA (Altava)

Related Blockchain Project:
There were no results for your query. Please try again.
footer logo

© 2024 Blockchain Journal