Analysis
Holy Unboxing Batman! Starbucks' Odyssey NFT Project Wraps 2023 With Gifts for Program Participants
In this episode of the Blockchain Journal podcast, Blockchain Journal editor-in-chief David Berlind unboxes a care package from the Starbucks' Odyssey NFT-based customer loyalty and engagement program. Clad in his "My Mom Thinks I Work at Bitcoin" t-shirt (thanks Alchemy!), David first explains how the Odyssey program worked throughout 2023 (he was an active participant) and how he worked his way into a special tier of accumulated points that earned him access to the physical items in the box.By David Berlind
Published:February 16, 2024
16 min read