Category: Loyalty Programs

Blockchain Adoption Tracker

YSL Beauty Announces its Next NFT Rewards Campaign

Yves Saint Laurent YSL Beauty announced its “Black Opium: The Night Is Ours” campaign, which is a two-part NFT Series. Part 1 includes 2014 NFTs called “YSL Beauty Blocks” that will be dropped on a first-come, first-served basis along with purchases of the popular Black Opium fragrance. The campaign starts January 30, 2023, and runs through June 30, 2023. This is only available in the UK, US, France, and Australia.

NFT

Loyalty Programs

By Elizabeth Morrison

Published:April 20, 2023

1 min read

Blockchain Adoption Tracker

Starbucks Conducts Customer Pilot of NFT-Based Odyssey Rewards Program

Starbucks is one step closer to launching Starbucks Odyssey, a new tokenized loyalty rewards program based on the Polygon distributed ledger. Customers in the United States who participate in Starbucks Odyssey will be able to earn “journey stamps” as rewards. The stamps are non-fungible tokens (NFTs) and, once collected, can be redeemed for rewards like exclusive Starbucks-branded merchandise and experiences.

Loyalty Programs

By Elizabeth Morrison

Published:April 20, 2023

1 min read

Blockchain Adoption Tracker

Nike Announces New “Dot Swoosh” Platform to Pioneer Web3 Experiences

Nike continues to embrace distributed ledger technology with the introduction of “Dot Swoosh,” which is Nike’s new Web3 platform and ecosystem that is designed to attract non-crypto natives and more traditional brand fans. This platform will be the home of Nike’s virtual creations, and it sits under Nike Virtual Studios.

NFT

Customer Engagement

Loyalty Programs

By Elizabeth Morrison

Published:November 14, 2022

1 min read

No glossary terms for category Loyalty Programs. Please try again.

No blockchain for category Loyalty Programs. Please try again.

No videos for category Loyalty Programs. Please try again.

© 2023 Blockchain Journal

About

BCJ Editors

BCJ Support

Privacy Policy

Terms of Service

Sitemap

Changelog