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Category: Metaverse

4

Blockchain Adoption Tracker

Walmart Launches Web3 Accelerator with Outlier Ventures to Revolutionize Decentralized Commerce

Walmart’s incubator arm Store Nº8 and Outlier Ventures are teaming up to launch Store Nº8 Basecamp, a 12-week virtual incubator program that will host five companies that specialize in Web3 marketing, advertising, and improving payment technology.

Integrated Development Environments (IDE)

Metaverse

By Elizabeth Morrison

Published:October 24, 2023

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1 min read

Use Case

Why The Adidas Blockchain Project Should Be On Every Enterprise’s Short List To Watch

One can only imagine the shock and awe in the adidas executive suite after one of its brands – adidas Originals – ran an "Initial NFT Offering" (INO, an acronym that most big brands and enterprises should get to know) under the heading "Into the Metaverse." The INO – launched with the support of Yuga Labs (Bored Ape Yacht Club), non-fungible token (NFT) influencer gmoney, and Punks Comic – generated over $22 million in the span of an afternoon in December 2021 (right around the historical height of NFT euphoria). It involved the sale of 29,620 ERC1155-compliant NFTs through the OpenSea marketplace at a primary market price of 0.2 ETH (approximately US$765 per NFT based on the USD value of Ether at the time of the sale).

NFT

Metaverse

Customer Engagement

Loyalty Programs

Sports

Fashion

By David Berlind

Published:July 26, 2023

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8 min read

Analysis

Blockchain Journal’s Database Fuels Discovery of NFT Best Practices by Starbucks, Adidas, RTFKT, Others

While blockchain itself has been around for more than a decade, it is only in the last year that global enterprises have, relatively en masse, started to explore how distributed ledger technologies (DLT) might give them an edge within their various industries. Behind the scenes at Blockchain Journal, we’ve been developing a research database that aims to capture the full extent of these activities, chronicling the myriad projects, their timelines, and their reliance on more than blockchain technology itself to achieve certain business outcomes.

NFT

NFT Marketplace

Metaverse

By David Berlind

Published:July 24, 2023

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6 min read

Blockchain Adoption Tracker

Lacoste Expands Web3 Experience for Users of its UNDW3 Project

Initially introduced in 2022, Lacoste is expanding the use case for its UNDW3 (pronounced “underwater”) non-fungible token (NFT) project. Holders of UNDW3 NFT Cards now can connect their wallet to access a deeper user experience, including participating in quests, interacting with Lacoste, and earning rewards like branded merchandise and physical twins (the physical twin to a digital NFT, the pair of which are sometimes called “phygital twins”).

NFT

Metaverse

Customer Engagement

Fashion

DAO

Retail

By Elizabeth Morrison

Published:June 29, 2023

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1 min read

Blockchain Adoption Tracker

Louis Vuitton Launches Digital-Twin NFT To Its Iconic €39K Travel Trunk

Louis Vuitton is no stranger to Web3. Previously, it published a video game with NFT benefits and its parent company LVMH is one of the founding members of the Aura Blockchain Consortium, which also includes Prada and Mercedes-Benz. Now, the luxury French fashion house is launching NFTs of its iconic travel trunk. The only hitch? Each NFT is a digital twin to a matching physical twin trunk and the price to acquire the trunk is €39,000 (approximately US $41,000).

NFT

Fashion

Gaming

Metaverse

Customer Engagement

By Elizabeth Morrison

Published:June 6, 2023

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1 min read

Blockchain Adoption Tracker

Gucci and Yuga Labs Team Up in Multi-Year Partnership

Gucci has no plans of slowing down in Web3. The fashion house has announced its multi-year partnership with Yuga Labs, the parent company of the famous Bored Ape Yacht Club NFTs. The partnership includes Gucci designing clothes for The Otherside, a Yuga Labs’ metaverse project, as well as 10KTF, an NFT collection that Yuga Labs acquired from Beeple

NFT

Customer Engagement

Fashion

Retail

Metaverse

Customer Engagement

By Elizabeth Morrison

Published:April 20, 2023

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1 min read

Blockchain Adoption Tracker

Nissan Files for Web3-related Trademarks in the United States

Japanese auto giant Nissan is expanding its Web3 intentions in the United States after filing four Web3 trademarks for its Infiniti, Nismo, and Nissan brands. The filing hints at Nissan’s plans to create virtual goods like clothes, cars, trading cards, headgear, and tickets, as well as an NFT marketplace for minting and trading, and metaverse advertising services.

NFT

NFT Marketplace

Metaverse

By Elizabeth Morrison

Published:March 12, 2023

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1 min read

Blockchain Adoption Tracker

Doritos Launches Metaverse Experience on Decentraland

Everyone’s favorite triangle snack, Doritos, is bringing its golden goodness to the metaverse on Dencentraland for a limited time. The brand announced that its metaverse, called “Doritos Triangle Studios,” will be available to enter on Decentraland starting on February 8, 2023 and that there will be two games to play where participants can qualify for giveaways.

Metaverse

Customer Engagement

Food and Beverage

Loyalty Programs

NFT

By Elizabeth Morrison

Published:February 24, 2023

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1 min read

Blockchain Adoption Tracker

Crown Royal Launches Its NFT-powered Game to Encourage Gratitude

Crown Royal is back at it again. With help from Vayner3 (Gary Vaynerchuk’s Web3 consultancy), the whiskey brand is launching an NFT-based game called “Crown Royal Chain of Gratitude” to promote the spirit of gratitude. The point of the game is to get as many friends as possible to join the game and extend the “chain of gratitude.”

NFT

Metaverse

Customer Engagement

Philanthropy

ESG

Trademarks & Intellectual Property

Gaming

By Elizabeth Morrison

Published:February 15, 2023

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1 min read

Blockchain Adoption Tracker

Lacoste Launches New NFT Collection of UNDW3 Avatars

Lacoste’s UNDW3 community is getting “The Emerge,” a new collection of non-fungible token (NFT)-based avatars to use in the metaverse. Designed by UNDW3 community members in collaboration with Lacoste, these avatars represent various visualizations of the label’s crocodile wearing the short-sleeved polo shirts made popular by Lacoste in 1933.

NFT

Metaverse

Customer Engagement

Fashion

DAO

Retail

By Elizabeth Morrison

Published:October 24, 2022

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1 min read

Blockchain Adoption Tracker

Ford Files Trademarks for Entrance Into Web3

American automaker, Ford Motor Company, is gearing up to enter the metaverse, with plans to introduce virtual automobiles and non-fungible tokens (NFTs). The company has filed 19 trademark applications across its primary car brands, hinting at its intention to create NFTs and a digital marketplace.

NFT

Metaverse

Automotive

Customer Engagement

Trademarks & Intellectual Property

By Elizabeth Morrison

Published:September 9, 2022

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1 min read

Blockchain Adoption Tracker

Lacoste Launches its first NFT Project, “UNDW3”

Lacoste, the French luxury fashion brand recognized for its iconic crocodile logo, has launched a unique non-fungible token (NFT) project called "UNDW3,” pronounced “underwater.” By owning an NFT from this project, holders gain entry into the Lacoste Decentralized Autonomous Organization (DAO), which allows them to be part of the innovative Lacoste underwater initiative and gain access to some of the brand's exclusive offerings.

NFT

Metaverse

Customer Engagement

Fashion

DAO

Retail

By Elizabeth Morrison

Published:June 14, 2022

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1 min read

Blockchain Adoption Tracker

L'Oreal’s NYX Makeup Partners with The Sandbox for NFT-based Avatars to Celebrate Diversity

Blockchain technology has created a massive impact on various industries, and the beauty industry is no exception. L'Oreal-owned NYX Makeup has joined The Sandbox Metaverse and People of Crypto to take its first step toward incorporating blockchain technology into the beauty industry with the goal of educating consumers on diversity, equity, and inclusion.

NFT

Customer Engagement

Beauty

Metaverse

Retail

By Elizabeth Morrison

Published:June 1, 2022

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1 min read

No glossary terms for category Metaverse. Please try again.

Walmart Launches Web3 Accelerator with Outlier Ventures to Revolutionize Decentralized Commerce
Walmart’s incubator arm Store Nº8 and Outlier Ventures are teaming up to launch Store Nº8 Basecamp, a 12-week virtual incubator program that will host five companies that specialize in Web3 marketing,...
Integrated Development Environments (IDE)Metaverse

By Elizabeth Morrison

Published:October 24, 2023

Lacoste Expands Web3 Experience for Users of its UNDW3 Project
Initially introduced in 2022, Lacoste is expanding the use case for its UNDW3 (pronounced “underwater”) non-fungible token (NFT) project. Holders of UNDW3 NFT Cards now can connect their wallet to acc...
NFTMetaverseCustomer EngagementFashionDAORetail

By Elizabeth Morrison

Published:June 29, 2023

Louis Vuitton Launches Digital-Twin NFT To Its Iconic €39K Travel Trunk
Louis Vuitton is no stranger to Web3. Previously, it published a video game with NFT benefits and its parent company LVMH is one of the founding members of the Aura Blockchain Consortium, which also i...
NFTFashionGamingMetaverseCustomer Engagement

By Elizabeth Morrison

Published:June 6, 2023

Formula 1 to Launch NFT Ticketing For The First Time
NFT ticketing — which uses NFTs to guarantee the authenticity of live event tickets – is being put to use by Formula 1 for the first time at the F1 Monaco Grand Prix on May 28 of this year. The NFT ti...
NFTMetaverse

By Elizabeth Morrison

Published:May 25, 2023

Alibaba Cloud, Avalanche, and MUA DAO Join Forces to Launch “Cloudverse” Metaverse Deployment Tools
Alibaba Cloud, the digital technology and intelligence arm of Alibaba Group, has partnered with Avalanche to create a launchpad, called Cloudverse, that allows businesses to quickly establish metavers...
Developer ToolingMetaverseDAO

By Elizabeth Morrison

Published:May 4, 2023

Mars’ Starburst Juicyverse is Announced at SXSW 2023 with TheMall.io
Mars, a US-based multinational food company, announced it is launching the STARBURST JUICYVERSE in partnership with TheMall.io, the world’s largest virtual shopping mall. At SXSW 2023, Mars announced ...
MetaverseCustomer EngagementFood and BeverageLoyalty Programs

By Elizabeth Morrison

Published:April 20, 2023

Spotted: Wrigley Planning to Enter NFT and Metaverse with “Juicyverse” Trademark
Wrigley chewing gum company, owned by Mars, has filed for the trademark of “Juicyverse” with the United States Patent and Trademark Office (USPTO). The filing notes that Wrigley plans to enter the Web...
MetaverseCustomer EngagementFood and BeverageLoyalty Programs

By Elizabeth Morrison

Published:April 20, 2023

Gucci and Yuga Labs Team Up in Multi-Year Partnership
Gucci has no plans of slowing down in Web3. The fashion house has announced its multi-year partnership with Yuga Labs, the parent company of the famous Bored Ape Yacht Club NFTs. The partnership inclu...
NFTCustomer EngagementFashionRetailMetaverseCustomer Engagement

By Elizabeth Morrison

Published:April 20, 2023

Nissan Files for Web3-related Trademarks in the United States
Japanese auto giant Nissan is expanding its Web3 intentions in the United States after filing four Web3 trademarks for its Infiniti, Nismo, and Nissan brands. The filing hints at Nissan’s plans to cre...
NFTNFT MarketplaceMetaverse

By Elizabeth Morrison

Published:March 12, 2023

Doritos Launches Metaverse Experience on Decentraland
Everyone’s favorite triangle snack, Doritos, is bringing its golden goodness to the metaverse on Dencentraland for a limited time. The brand announced that its metaverse, called “Doritos Triangle Stud...
MetaverseCustomer EngagementFood and BeverageLoyalty ProgramsNFT

By Elizabeth Morrison

Published:February 24, 2023

French Fashion Giant Lacoste Files for Web3-Related Trademarks
Lacoste, the renowned French luxury sportswear and lifestyle brand, has recently submitted trademark applications related to Web3 technologies for its jewelry, luggage, and apparel line named "Champs-...
NFTMetaverseCustomer EngagementFashionDAORetail

By Elizabeth Morrison

Published:February 17, 2023

Crown Royal Launches Its NFT-powered Game to Encourage Gratitude
Crown Royal is back at it again. With help from Vayner3 (Gary Vaynerchuk’s Web3 consultancy), the whiskey brand is launching an NFT-based game called “Crown Royal Chain of Gratitude” to promote the sp...
NFTMetaverseCustomer EngagementPhilanthropyESGTrademarks & Intellectual PropertyGaming

By Elizabeth Morrison

Published:February 15, 2023

PUMA Celebrates 75th Anniversary with “Super PUMA” NFTs
PUMA is launching a 10,000-piece Super PUMA NFT collection to celebrate its 75th anniversary. The NFT collection features the brand’s mascot in a variety of poses and adventures based on scenes from t...
NFTMetaverseFashionDigital Twin

By Elizabeth Morrison

Published:February 15, 2023

Nationwide Insurance Files for Web3-Related Trademarks
Insurance giant Nationwide Mutual Insurance Co. has filed trademark applications for “Nationwide” and “On Your Side” with the USPTO on January 26, 2023.
MetaverseInsurance

By Elizabeth Morrison

Published:February 1, 2023

Pedigree Launches Metaverse Experience to Help Dogs Find Homes
Pedigree, the pet food maker that’s part of the Mars family of brands (also the creator of the Starburst Juicyverse) has introduced the Fosterverse. Through the Fosterverse activation, individuals wil...
MetaversePets

By Elizabeth Morrison

Published:January 25, 2023

Lacoste Launches Branded Store in the Metaverse
In partnership with the Web3 development company Euphoria, Lacoste is taking its Web3 initiatives further by launching a branded store in the metaverse. The virtual store can be accessed directly from...
NFTMetaverseCustomer EngagementFashionDAORetail

By Elizabeth Morrison

Published:November 29, 2022

Crown Royal Launches Its First Digital Collectible to Give Back
Crown Royal, the world’s number-one selling Canadian whiskey brand collaborated with Salesforce, Diageo, and Vayner3 to launch its first NFT campaign titled “That Deserves a Crown.” The campaign was l...
NFTMetaverseCustomer EngagementPhilanthropyESGTrademarks & Intellectual PropertyGaming

By Elizabeth Morrison

Published:November 24, 2022

Lacoste Launches New NFT Collection of UNDW3 Avatars
Lacoste’s UNDW3 community is getting “The Emerge,” a new collection of non-fungible token (NFT)-based avatars to use in the metaverse. Designed by UNDW3 community members in collaboration with Lacoste...
NFTMetaverseCustomer EngagementFashionDAORetail

By Elizabeth Morrison

Published:October 24, 2022

Ford Files Trademarks for Entrance Into Web3
American automaker, Ford Motor Company, is gearing up to enter the metaverse, with plans to introduce virtual automobiles and non-fungible tokens (NFTs). The company has filed 19 trademark application...
NFTMetaverseAutomotiveCustomer EngagementTrademarks & Intellectual Property

By Elizabeth Morrison

Published:September 9, 2022

KFC India Launches “BuckETH” NFT Contest to Engage Customers
KFC India is entering Web3 by launching its own KFC BuckETH NFT, which it hopes will capture the hearts of its customers and fried chicken lovers. The NFT was minted on the Ethereum blockchain to cele...
MetaverseNFTFood and Beverage

By Elizabeth Morrison

Published:August 19, 2022

Formula One Files Web3 Trademarks for its Las Vegas Circuit
In preparation for the Formula One (F1) Las Vegas Grand Prix, F1 has submitted trademark filings to the United States Patent and Trademark Office (USPTO) for its Web3-related initiatives. The Las Vega...
NFTMetaverse

By Elizabeth Morrison

Published:August 29, 2022

Lacoste Launches its first NFT Project, “UNDW3”
Lacoste, the French luxury fashion brand recognized for its iconic crocodile logo, has launched a unique non-fungible token (NFT) project called "UNDW3,” pronounced “underwater.” By owning an NFT from...
NFTMetaverseCustomer EngagementFashionDAORetail

By Elizabeth Morrison

Published:June 14, 2022

L'Oreal’s NYX Makeup Partners with The Sandbox for NFT-based Avatars to Celebrate Diversity
Blockchain technology has created a massive impact on various industries, and the beauty industry is no exception. L'Oreal-owned NYX Makeup has joined The Sandbox Metaverse and People of Crypto to tak...
NFTCustomer EngagementBeautyMetaverseRetail

By Elizabeth Morrison

Published:June 1, 2022

Crown Royal Files Web3 Trademark
On May 10th, 2022, the Canadian whiskey label Crown Royal filed for Web3-related trademarks that hint at the brand’s interest in the metaverse, blockchain, and NFTs.
NFTMetaverseCustomer EngagementPhilanthropyESGTrademarks & Intellectual PropertyGaming

By Elizabeth Morrison

Published:May 10, 2022

Chick-fil-A Files Web3 Related Trademark
Chick-fil-A, one of the most popular fast-food restaurants in the United States, has filed trademarks for “CHICK-FIL-A,” “EAT MOR CHIKIN,” and its Chicken Logo with intentions to launch initiatives in...
NFTMetaverseFood and Beverage

By Elizabeth Morrison

Published:May 9, 2022

KFC Files Trademark to Launch Virtual Restaurants and NFTs
KFC, the world’s second-largest fast-food restaurant behind McDonald’s, has filed trademark applications for its name and logo for Metaverse and NFT initiatives.
NFTFood and BeverageRetailMetaverseCustomer EngagementTrademarks & Intellectual Property

By Elizabeth Morrison

Published:March 30, 2022

Taco Bell Files Trademark to Launch Virtual Restaurants in the Metaverse
Following a trend of fast-food restaurants that are filing for a variety of Web3 trademarks, Taco Bell has filed trademark applications to use its name and logo with its NFT and metaverse initiatives.
NFTFood and BeverageRetailMetaverseCustomer EngagementTrademarks & Intellectual Property

By Elizabeth Morrison

Published:March 21, 2022

L'Oréal Paris Launches NFT Campaign to Empower Women
L'Oréal Paris, the renowned global beauty brand, is celebrating women's empowerment through an impactful non-fungible token (NFT) campaign. Through this unique fusion of art, beauty, and technology, L...
NFTCustomer EngagementBeautyMetaverseRetail

By Elizabeth Morrison

Published:December 13, 2021

Louis Vuitton to Launch Mobile NFT Game to Honor Founder
Iconic French fashion brand Louis Vuitton, a division of the multinational luxury conglomerate LVMH, is launching a mobile NFT game to celebrate its 200th anniversary and honor its founder, Louis Vuit...
NFTFashionGamingMetaverseCustomer Engagement

By Elizabeth Morrison

Published:August 3, 2021

Taco Bell Launches Taco-themed Digital Collectibles
Taco lovers can now enjoy their favorite food in the digital world as Taco Bell dropped its first taco-themed digital collectibles on Rarible, an NFT marketplace, and they were gobbled up within minut...
NFTFood and BeverageRetailMetaverseCustomer EngagementTrademarks & Intellectual Property

By Elizabeth Morrison

Published:March 8, 2021

Louis Vuitton NFT & Metaverse Program

NFTFashionGamingMetaverseCustomer Engagement
Project Objective:setting iconStakeholder Engagement
Project Owner:
Louis Vuitton
Latest Milestone: November 27, 2023

Gucci NFT & Metaverse Program

NFTCustomer EngagementFashionRetailMetaverseCustomer Engagement
Project Objective:setting iconStakeholder Engagement
Project Owner:
Gucci
Latest Milestone: November 8, 2023

The Sandbox

Metaverse
Project Objective:setting iconBusiness Innovation
Project Owner:
The Sandbox
Latest Milestone: November 8, 2023

Diesel NFT & Metaverse Program

Customer EngagementMetaverseFashionGamingNFT
Project Objective:setting iconStakeholder Engagement
Project Owners:
Diesel
, Brave Virtual Xperience (BVX)
Latest Milestone: November 2, 2023

Atari X

GamingNFTMetaverseCustomer EngagementGameFi
Project Objective:setting iconStakeholder Engagement
Project Owner:
Atari
Latest Milestone: November 2, 2023

Outlier Ventures Basecamp Accelerator

MetaverseDeveloper Tooling
Project Objective:setting iconBusiness Innovation
Project Owner:
Outlier Ventures
Latest Milestone: October 24, 2023

Walmart Store No8

Integrated Development Environments (IDE)Metaverse
Project Objective:setting iconBusiness Innovation
Project Owner:
Walmart
Latest Milestone: October 24, 2023

Eikonikos Metaverse

MetaverseCommunityNFT
Project Objective:setting iconBusiness Innovation
Project Owner:
Eikonikos.io
Latest Milestone: October 19, 2023

Eikonikos.io SokiNoki

Wallet TechnologyMetaverseIdentity
Project Objective:setting iconBusiness Innovation
Project Owner:
Eikonikos.io
Latest Milestone: October 19, 2023

Renault NFT & Metaverse Program

NFTAutomotiveFashionCustomer EngagementMetaverse
Project Objective:setting iconStakeholder Engagement
Project Owner:
Renault Group
Latest Milestone: October 18, 2023

Altava Web3 Services

NFTArtificial Intelligence (AI)MetaverseFashionAutomotive
Project Objective:setting iconBusiness Innovation
Project Owner:
Altava
Latest Milestone: October 18, 2023

AEON

NFTMetaverse
Project Objective:setting iconBusiness Innovation
Latest Milestone: October 12, 2023

Public Pressure Marketplace

NFT MarketplaceMusicEntertainmentFashionMetaverse
Project Objective:setting iconBusiness Innovation
Project Owner:
Public Pressure
Latest Milestone: September 14, 2023

Nestle NFT & Metaverse Program

NFTMetaverseFood and Beverage
Project Objective:setting iconStakeholder Engagement
Project Owner:
Nestle
Latest Milestone: September 11, 2023

PUMA NFT & Metaverse Program

NFTMetaverseFashionDigital Twin
Project Objective:setting iconStakeholder Engagement
Project Owner:
PUMA
Latest Milestone: August 17, 2023

Lacoste NFT & Metaverse Program

NFTMetaverseCustomer EngagementFashionDAORetail
Project Objective:setting iconStakeholder Engagement
Project Owners:
Lacoste
, Lacoste DAO
Latest Milestone: August 3, 2023

ALTs by adidas

NFTMetaverseGamification
Project Objective:setting iconStakeholder Engagement
Project Owner:
adidas /// Studio (Three Stripes Studio)
Latest Milestone: July 28, 2023

Vayner3 Web3 Consulting Services

NFTMetaverseArtificial Intelligence (AI)
Project Objective:setting iconBusiness Innovation
Project Owner:
Vayner3
Latest Milestone: July 15, 2023

Warner Music Group (WMG) NFT Program

MusicMetaverseNFTGamification
Project Objective:setting iconStakeholder Engagement
Project Owner:
Warner Music Group (WMG)
Latest Milestone: June 28, 2023

Coty Campus

Employee EngagementMetaverseBeautyGamificationDigital Twin
Project Objective:setting iconStakeholder Engagement
Project Owner:
Coty Inc.
Latest Milestone: May 31, 2023

Formula One (F1) NFT & Metaverse Program

NFTMetaverse
Project Objective:setting iconStakeholder Engagement
Project Owners:
Liberty Media Formula One Group
, Fédération Internationale de l’Automobile (FIA)
Latest Milestone: May 26, 2023

Kellogg's NFT & Metaverse Program

NFTMetaverseFood and BeverageTrademarks & Intellectual Property
Project Objective:setting iconStakeholder Engagement
Latest Milestone: May 24, 2023

Zara NFT & Metaverse Program

Customer EngagementFashionMetaverse
Project Objective:setting iconStakeholder Engagement
Project Owner:
Zara
Latest Milestone: May 19, 2023

ZTX ZepetoX

Metaverse
Project Objective:setting iconBusiness Innovation
Project Owner:
ZTX Foundation
Latest Milestone: May 19, 2023

Starburst Juicyverse

MetaverseCustomer EngagementFood and BeverageLoyalty Programs
Project Objective:setting iconStakeholder Engagement
Project Owner:
Mars, Incorporated
Latest Milestone: May 11, 2023

MetaVRse TheMall

MetaverseRetailCustomer Engagement
Project Objective:setting iconStakeholder Engagement
Project Owner:
MetaVRse
Latest Milestone: May 11, 2023

Alibaba Cloud Cloudverse

Developer ToolingMetaverseDAO
Project Objective:setting iconIndustry Disruption
Project Owners:
Alibaba Group
, Avalanche Foundation Ltd. Ava Labs
, MUA DAO
Latest Milestone: May 4, 2023

Ralph Lauren NFT & Metaverse Program

NFTMetaverseCustomer EngagementFashion
Project Objective:setting iconStakeholder Engagement
Project Owner:
Ralph Lauren
Latest Milestone: April 4, 2023

Yuga Labs Otherside

Metaverse
Project Objective:setting iconStakeholder Engagement
Project Owner:
Yuga Labs
Latest Milestone: April 3, 2023

Titleist NFT & Metaverse Program

NFTMetaverseSports
Project Objective:setting iconStakeholder Engagement
Project Owner:
Titleist
Latest Milestone: March 20, 2023

Nissan NFT & Metaverse Program

NFTNFT MarketplaceMetaverse
Project Objective:setting iconDigital Transformation
Project Owners:
INFINITI
, NISMO
, NISSAN
Latest Milestone: March 13, 2023

Doritos NFT & Metaverse Program

MetaverseCustomer EngagementFood and BeverageLoyalty ProgramsNFT
Project Objective:setting iconStakeholder Engagement
Project Owner:
Frito-Lay
Latest Milestone: February 24, 2023

Crown Royal NFT & Metaverse Program

NFTMetaverseCustomer EngagementPhilanthropyESGTrademarks & Intellectual PropertyGaming
Project Objective:setting iconStakeholder Engagement
Project Owner:
The Crown Royal Company
Latest Milestone: February 15, 2023

eBay NFT & Metaverse Program

NFT MarketplaceNFTMetaverseRetail
Project Objective:setting iconStakeholder Engagement
Project Owner:
eBay
Latest Milestone: February 2, 2023

Nationwide NFT & Metaverse Program

MetaverseInsurance
Project Objective:setting iconIndustry Disruption
Project Owner:
Nationwide Mutual Insurance Company
Latest Milestone: February 1, 2023

Mars Petcare Pedigree Fosterverse

MetaversePets
Project Objective:setting iconDigital Transformation
Project Owner:
Mars Petcare
Latest Milestone: January 25, 2023

L'Oréal Paris NFT & Metaverse Program

NFTCustomer EngagementBeautyMetaverseRetail
Project Objective:setting iconStakeholder Engagement
Project Owner:
L'Oréal Groupe
Latest Milestone: January 23, 2023

BMW NFT & Metaverse Program

Loyalty ProgramsMetaverseAutomotive
Project Objective:setting iconStakeholder Engagement
Project Owner:
BMW
Latest Milestone: January 3, 2023

Fidelity NFT & Metaverse Program

NFTDecentralized Finance (DeFi)MetaversePaymentsNFT MarketplaceDecentralized Exchange (DEX)Trademarks & Intellectual Property
Project Objective:setting iconStakeholder Engagement
Project Owner:
FMR LLC (Fidelity)
Latest Milestone: December 21, 2022

Tafi Daz 3D

AdvertisingCustomer EngagementNFTMetaverse
Project Objective:setting iconBusiness Innovation
Project Owner:
Tafi / Daz Productions (Daz 3D)
Latest Milestone: December 4, 2022

RTFKT x RIMOWA

NFTDigital TwinTravelRetailMetaverse
Project Objective:setting iconBusiness Innovation
Project Owner:
Rimowa
Latest Milestone: October 27, 2022

Ford Motor Company NFT Program

NFTMetaverseAutomotiveCustomer EngagementTrademarks & Intellectual Property
Project Objective:setting iconStakeholder Engagement
Project Owner:
Ford Motor Company
Latest Milestone: September 9, 2022

KFC NFT & Metaverse Program

MetaverseNFTFood and Beverage
Project Objective:setting iconStakeholder Engagement
Project Owner:
KFC
Latest Milestone: August 25, 2022

Pizza Hut NFT & Metaverse Program

MetaverseNFTFood and Beverage
Project Objective:setting iconStakeholder Engagement
Project Owner:
Yum! Brands (Yum China)
Latest Milestone: May 25, 2022

Chick-fil-A NFT & Metaverse Program

NFTMetaverseFood and Beverage
Project Objective:setting iconStakeholder Engagement
Project Owner:
Chick-fil-A
Latest Milestone: May 5, 2022

Chewy NFT & Metaverse Program

NFTMetaverseTrademarks & Intellectual PropertyCustomer Engagement
Project Objective:setting iconStakeholder Engagement
Project Owner:
Chewy
Latest Milestone: April 21, 2022

Taco Bell NFT Program

NFTFood and BeverageRetailMetaverseCustomer EngagementTrademarks & Intellectual Property
Project Objective:setting iconStakeholder Engagement
Project Owner:
Taco Bell
Latest Milestone: March 25, 2022

NVIDIA Omniverse Cloud

MetaverseDeveloper Tooling
Project Objective:setting iconDigital Transformation
Project Owner:
NVIDIA Corporation
Latest Milestone: March 22, 2022

Skechers NFT & Metaverse Program

NFTMetaverseFashionRetail
Project Objective:setting iconStakeholder Engagement
Project Owner:
Skechers U.S.A.
Latest Milestone: March 10, 2022

Dollyverse

Fan EngagementMusicNFTMetaverse
Project Objective:setting iconStakeholder Engagement
Latest Milestone: March 1, 2022

RTFKT CloneX (Clone X)

NFTMetaverse
Project Objective:setting iconBusiness Innovation
Project Owner:
RTFKT
Latest Milestone: October 29, 2021

Acme Labs

NFT MarketplaceMetaverseArt
Project Objective:setting iconBusiness Innovation

ADA Realm

Metaverse
Project Objective:setting iconBusiness Innovation

ADA Warriors

MetaverseGameFi
Project Objective:setting iconBusiness Innovation

Atlas 3D Platform

MetaverseDeveloper ToolingArt
Project Objective:setting iconBusiness Innovation

Atlas Corp. Web3 Dev Services

Developer ToolingNFTMetaverse
Project Objective:setting iconBusiness Innovation

ATMTA Star Atlas

GameFiMetaverse
Project Objective:setting iconBusiness Innovation

Authentic Artists WarpSound

MusicArtificial Intelligence (AI)Metaverse
Project Objective:setting iconBusiness Innovation

Azuki

MetaverseNFTArt
Project Objective:setting iconBusiness Innovation

BitLands

Metaverse
Project Objective:setting iconBusiness Innovation

Black Doge DAO

DAOMetaverse
Project Objective:setting iconBusiness Innovation

BUOY STUDIO

AdvertisingMetaverseNFT
Project Objective:setting iconBusiness Innovation

BZAR Marketplace

NFT MarketplaceMetaverse
Project Objective:setting iconBusiness Innovation

Carda Station

Metaverse
Project Objective:setting iconBusiness Innovation

Cardania Epoch Wars

GameFiMetaverse
Project Objective:setting iconBusiness Innovation

Cardano City

NFTMetaverse
Project Objective:setting iconBusiness Innovation

Chips

MetaverseWirelessGameFi
Project Objective:setting iconBusiness Innovation

Clink

Metaverse
Project Objective:setting iconBusiness Innovation

Cornucopias

GameFiMetaverse
Project Objective:setting iconBusiness Innovation

Creamies Cream Lands

GameFiSocialFiMetaverse
Project Objective:setting iconBusiness Innovation

DACOCO AlienWorld

MetaverseGameFiNFT
Project Objective:setting iconStakeholder Engagement

Earthlings

GameFiMetaverse
Project Objective:setting iconBusiness Innovation

EmperiaVR

MetaverseRetail
Project Objective:setting iconBusiness Innovation

Exclusible Marketplace

NFTMetaverseNFT Marketplace
Project Objective:setting iconStakeholder Engagement

Fox Entertainment Maskverse

EntertainmentMetaverse
Project Objective:setting iconStakeholder Engagement

Future Fest NFTs

MetaverseMusic
Project Objective:setting iconBusiness Innovation

Genies Avatar Platform

Metaverse
Project Objective:setting iconBusiness Innovation

Green Land Metaverse

MetaverseNFTESG
Project Objective:setting iconBusiness Innovation

H&M NFT & Metaverse Program

NFTFashionMetaverse
Project Objective:setting iconStakeholder Engagement

Improbable Morpheus MSquared

MetaverseDeveloper Tooling
Project Objective:setting iconBusiness Innovation

IWC Diamond Hand Club

NFTMetaverse
Project Objective:setting iconBusiness Innovation

Jacob & Co. Astronomia Metaverso

Metaverse
Project Objective:setting iconStakeholder Engagement

JourneeX Platform

MetaverseDeveloper Tooling
Project Objective:setting iconBusiness Innovation

Katmai 3D Platform

Augmented RealityMetaverse
Project Objective:setting iconBusiness Innovation

LaLigaLand

SportsMetaverse
Project Objective:setting iconStakeholder Engagement

Landmark Ventures Better Blocks

Integrated Development Environments (IDE)Metaverse
Project Objective:setting iconBusiness Innovation

Lego Metaverse

Metaverse
Project Objective:setting iconBusiness Innovation

Mars Petcare Adopt A Pet

CommunityMetaverseCustomer Engagement
Project Objective:setting iconStakeholder Engagement

Meebits

NFTMetaverse
Project Objective:setting iconBusiness Innovation

MegaCryptoPolis

MetaverseNFT
Project Objective:setting iconBusiness Innovation

MetaAssets Metaverse Assets

MetaverseNFTDAO
Project Objective:setting iconBusiness Innovation

MetaVRse Engine

Metaverse
Project Objective:setting iconBusiness Innovation

minth NFT & Metaverse Service

NFTMetaverse
Project Objective:setting iconBusiness Innovation

MUA Metaverse Middleware Infrastructure

Developer ToolingMetaverseDAO
Project Objective:setting iconBusiness Innovation

Nreal AR Lab

Metaverse
Project Objective:setting iconBusiness Innovation

OGVerse OGBears P2E Games

MetaverseGaming
Project Objective:setting iconBusiness Innovation

OnCyber

Metaverse
Project Objective:setting iconBusiness Innovation

OneRare

GameFiMetaverseFood and Beverage
Project Objective:setting iconBusiness Innovation

Otherdeed Expanded NFT

NFTMetaverseGamification
Project Objective:setting iconStakeholder Engagement

Pavia

NFTMetaverse
Project Objective:setting iconBusiness Innovation

PlaymateSociety MATELAND

MetaverseNFT
Project Objective:setting iconBusiness Innovation

Reach Metaverse

Metaverse
Project Objective:setting iconBusiness Innovation

Ready Player Me Avatar Platform

Developer ToolingMetaverse
Project Objective:setting iconBusiness Innovation

realioVerse

MetaverseReal Estate
Project Objective:setting iconBusiness Innovation

SecondLive Metaverse

GameFiMetaverseNFT Marketplace
Project Objective:setting iconBusiness Innovation

SimWin Sports Digital Sports League

MetaverseSportsGamblingNFT
Project Objective:setting iconBusiness Innovation

Spatial Systems Creator Toolkit

Developer ToolingMetaverseAugmented Reality
Project Objective:setting iconBusiness Innovation

Stadioplus Web3 Services

SportsMetaverse
Project Objective:setting iconBusiness Innovation

Tap Fantasy

MetaverseGameFiGaming
Project Objective:setting iconBusiness Innovation

TapNation Metadams

MetaverseGameFi
Project Objective:setting iconBusiness Innovation

The Fabricant Marketplace

NFT MarketplaceFashionMetaverse
Project Objective:setting iconDigital Transformation

Ultiverse Endless Loop

SocialFiGameFiMetaverse
Project Objective:setting iconBusiness Innovation

Ultiverse Terminus City

Metaverse
Project Objective:setting iconBusiness Innovation

Unbounded.Earth MetaGalaxy

MetaverseNFT
Project Objective:setting iconBusiness Innovation

Virtua Prime

Metaverse
Project Objective:setting iconBusiness Innovation

VOXverse

MetaverseNFTGaming
Project Objective:setting iconStakeholder Engagement

Worlds Within VR Ready NFTs

MetaverseNFT
Project Objective:setting iconBusiness Innovation

Yuliverse Social AR Metaverse

GameFiMetaverseSocialFi
Project Objective:setting iconBusiness Innovation
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