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Category: Trademarks & Intellectual Property

2

Blockchain Adoption Tracker

Mastercard Reveals Plans to Launch its Multi-Token Network (MTN)

Payment processing giant Mastercard announced it will roll out a beta version of its Multi-Token Network (MTN) this summer in the United Kingdom. The MTN will “act as a testbed for developing live pilot applications and use cases with financial institutions, fintechs, and central banks,” according to Raj Dhamodharan, Mastercard’s Executive Vice President, Blockchain and Digital Assets.

Payments

Centralized Exchange (CEX)

Traditional Finance (TradFi)

Trademarks & Intellectual Property

Identity

By Elizabeth Morrison

Published:June 28, 2023

clock icon

1 min read

Blockchain Adoption Tracker

Crown Royal Launches Its NFT-powered Game to Encourage Gratitude

Crown Royal is back at it again. With help from Vayner3 (Gary Vaynerchuk’s Web3 consultancy), the whiskey brand is launching an NFT-based game called “Crown Royal Chain of Gratitude” to promote the spirit of gratitude. The point of the game is to get as many friends as possible to join the game and extend the “chain of gratitude.”

NFT

Metaverse

Customer Engagement

Philanthropy

ESG

Trademarks & Intellectual Property

Gaming

By Elizabeth Morrison

Published:February 15, 2023

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1 min read

Blockchain Adoption Tracker

Intuit Files Web3-Related Trademarks with Plans for Crypto Bill Payments

Intuit, a prominent software company headquartered in California, has recently filed a trademark application signaling its interest in exploring the world of cryptocurrency and NFTs. The application suggests that Intuit aims to expand its offerings by introducing blockchain software, launching its own virtual marketplace, and crypto exchange services.

Payments

NFT

NFT Marketplace

Trademarks & Intellectual Property

By Elizabeth Morrison

Published:January 10, 2023

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1 min read

Blockchain Adoption Tracker

Ford Files Trademarks for Entrance Into Web3

American automaker, Ford Motor Company, is gearing up to enter the metaverse, with plans to introduce virtual automobiles and non-fungible tokens (NFTs). The company has filed 19 trademark applications across its primary car brands, hinting at its intention to create NFTs and a digital marketplace.

NFT

Metaverse

Automotive

Customer Engagement

Trademarks & Intellectual Property

By Elizabeth Morrison

Published:September 9, 2022

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1 min read

No glossary terms for category Trademarks & Intellectual Property. Please try again.

Mastercard Reveals Plans to Launch its Multi-Token Network (MTN)
Payment processing giant Mastercard announced it will roll out a beta version of its Multi-Token Network (MTN) this summer in the United Kingdom. The MTN will “act as a testbed for developing live pil...
PaymentsCentralized Exchange (CEX)Traditional Finance (TradFi)Trademarks & Intellectual PropertyIdentity

By Elizabeth Morrison

Published:June 28, 2023

Mastercard Files for Blockchain-Related “Crytpo Credential” Trademark
Payment processor giant Mastercard has filed a trademark application that covers a variety of tools associated with cryptocurrency and blockchain technology.
IdentityPaymentsCentralized Exchange (CEX)Traditional Finance (TradFi)Trademarks & Intellectual Property

By Elizabeth Morrison

Published:June 12, 2023

General Motors Files Web3 Trademarks for its Cadillac and Chevrolet Brands
General Motors, the American automotive giant, has filed trademark applications related to Web3 for its popular Cadillac and Chevrolet brands.
NFTAutomotiveCustomer EngagementTrademarks & Intellectual Property

By Elizabeth Morrison

Published:February 21, 2023

Crown Royal Launches Its NFT-powered Game to Encourage Gratitude
Crown Royal is back at it again. With help from Vayner3 (Gary Vaynerchuk’s Web3 consultancy), the whiskey brand is launching an NFT-based game called “Crown Royal Chain of Gratitude” to promote the sp...
NFTMetaverseCustomer EngagementPhilanthropyESGTrademarks & Intellectual PropertyGaming

By Elizabeth Morrison

Published:February 15, 2023

Irish Distillers International Files Web3 Trademarks for Jameson Whiskey Brand
Founded in 1780, Jameson Whiskey is a legacy spirits enterprise under the Irish Distillers International umbrella. Fast forward to January 23, 2023, the company has filed for trademark registration of...
Food and BeverageNFTNFT MarketplaceTrademarks & Intellectual Property

By Elizabeth Morrison

Published:January 25, 2023

Intuit Files Web3-Related Trademarks with Plans for Crypto Bill Payments
Intuit, a prominent software company headquartered in California, has recently filed a trademark application signaling its interest in exploring the world of cryptocurrency and NFTs. The application s...
PaymentsNFTNFT MarketplaceTrademarks & Intellectual Property

By Elizabeth Morrison

Published:January 10, 2023

Crown Royal Launches Its First Digital Collectible to Give Back
Crown Royal, the world’s number-one selling Canadian whiskey brand collaborated with Salesforce, Diageo, and Vayner3 to launch its first NFT campaign titled “That Deserves a Crown.” The campaign was l...
NFTMetaverseCustomer EngagementPhilanthropyESGTrademarks & Intellectual PropertyGaming

By Elizabeth Morrison

Published:November 24, 2022

Ford Files Trademarks for Entrance Into Web3
American automaker, Ford Motor Company, is gearing up to enter the metaverse, with plans to introduce virtual automobiles and non-fungible tokens (NFTs). The company has filed 19 trademark application...
NFTMetaverseAutomotiveCustomer EngagementTrademarks & Intellectual Property

By Elizabeth Morrison

Published:September 9, 2022

Carl’s Jr. Files Trademark to Enter the Metaverse
Carl’s Jr., a popular fast-food chain in the United States that’s a subsidiary of CKR Restaurants Holdings, has filed trademark applications for its name and logo with initiatives to embrace the Metav...
NFTFood and BeverageLoyalty ProgramsCustomer EngagementTrademarks & Intellectual Property

By Elizabeth Morrison

Published:May 20, 2022

Crown Royal Files Web3 Trademark
On May 10th, 2022, the Canadian whiskey label Crown Royal filed for Web3-related trademarks that hint at the brand’s interest in the metaverse, blockchain, and NFTs.
NFTMetaverseCustomer EngagementPhilanthropyESGTrademarks & Intellectual PropertyGaming

By Elizabeth Morrison

Published:May 10, 2022

Taco Bell Files Trademark to Launch Virtual Restaurants in the Metaverse
Following a trend of fast-food restaurants that are filing for a variety of Web3 trademarks, Taco Bell has filed trademark applications to use its name and logo with its NFT and metaverse initiatives.
NFTFood and BeverageRetailMetaverseCustomer EngagementTrademarks & Intellectual Property

By Elizabeth Morrison

Published:March 21, 2022

Taco Bell Launches Taco-themed Digital Collectibles
Taco lovers can now enjoy their favorite food in the digital world as Taco Bell dropped its first taco-themed digital collectibles on Rarible, an NFT marketplace, and they were gobbled up within minut...
NFTFood and BeverageRetailMetaverseCustomer EngagementTrademarks & Intellectual Property

By Elizabeth Morrison

Published:March 8, 2021

No videos for category Trademarks & Intellectual Property. Please try again.
setting iconIndustry Disruption

Mastercard Crypto Credential

IdentityPaymentsCentralized Exchange (CEX)Traditional Finance (TradFi)Trademarks & Intellectual Property
Project Owner :
Mastercard
setting iconIndustry Disruption

Mastercard Multi-Token Network (MTN)

PaymentsCentralized Exchange (CEX)Traditional Finance (TradFi)Trademarks & Intellectual PropertyIdentity
Project Owner :
Mastercard
setting iconStakeholder Engagement

Kellogg's NFT & Metaverse Program

NFTMetaverseFood and BeverageTrademarks & Intellectual Property
setting iconStakeholder Engagement

Fujitsu Global Cryptocurrency Program

Trademarks & Intellectual PropertyDecentralized Exchange (DEX)Digital Asset Custody
Project Owner :
Fujitsu Global
setting iconStakeholder Engagement

General Motors NFT Program

NFTAutomotiveCustomer EngagementTrademarks & Intellectual Property
Project Owners :
Cadillac
, Chevrolet
setting iconStakeholder Engagement

Crown Royal NFT & Metaverse Program

NFTMetaverseCustomer EngagementPhilanthropyESGTrademarks & Intellectual PropertyGaming
Project Owner :
The Crown Royal Company
setting iconStakeholder Engagement

Jameson NFT & Metaverse Program

Food and BeverageNFTNFT MarketplaceTrademarks & Intellectual Property
Project Owner :
Jameson
setting iconStakeholder Engagement

Intuit NFT & Metaverse Program

PaymentsNFTNFT MarketplaceTrademarks & Intellectual Property
Project Owner :
Intuit
setting iconStakeholder Engagement

Fidelity NFT & Metaverse Program

NFTDecentralized Finance (DeFi)MetaversePaymentsNFT MarketplaceDecentralized Exchange (DEX)Trademarks & Intellectual Property
Project Owner :
FMR LLC (Fidelity)
setting iconStakeholder Engagement

Ford Motor Company NFT Program

NFTMetaverseAutomotiveCustomer EngagementTrademarks & Intellectual Property
Project Owner :
Ford Motor Company
setting iconStakeholder Engagement

Carl's Jr. NFT and Metaverse Project

NFTFood and BeverageLoyalty ProgramsCustomer EngagementTrademarks & Intellectual Property
Project Owner :
Carl's Jr. Restaurants
setting iconStakeholder Engagement

Chewy NFT & Metaverse Program

NFTMetaverseTrademarks & Intellectual PropertyCustomer Engagement
Project Owner :
Chewy
setting iconStakeholder Engagement

Taco Bell NFT Program

NFTFood and BeverageRetailMetaverseCustomer EngagementTrademarks & Intellectual Property
Project Owner :
Taco Bell
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