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Topic: Trademarks & Intellectual Property

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Sony Seeks Patent to Bring PlayStation to the Blockchain

Tech giant Sony has published a patent application sharing a concept for super-fungible tokens (SFTs), which is essentially a bundle of NFTs for games. The patent outlines a process for tracking a player's gaming assets on an electronic device, generating metadata for those assets, and then storing this information on a distributed ledger that’s related to the gaming application.

By Elizabeth Morrison

Published:February 29, 2024

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Sony Seeks Patent to Bring PlayStation to the Blockchain
Tech giant Sony has published a patent application sharing a concept for super-fungible tokens (SFTs), which is essentially a bundle of NFTs for games. The patent outlines a process for tracking a pla...
GamingGameFiConsumer ElectronicsNFTInteroperabilityTrademarks & Intellectual Property

By {"title":"Elizabeth Morrison","link":""}

Published:February 29, 2024

Reebok Turns to Futureverse To Develop ReebokImpact Metaverse Experience
Reebok announced it will be working with Futureverse, a metaverse platform provider, to develop a sports-related metaverse experience called “ReebokImpact.”

By {"title":"Elizabeth Morrison","link":""}

Published:December 7, 2023

Mastercard Reveals Plans to Launch its Multi-Token Network (MTN)
Payment processing giant Mastercard announced it will roll out a beta version of its Multi-Token Network (MTN) this summer in the United Kingdom. The MTN will “act as a testbed for developing live pil...

By {"title":"Elizabeth Morrison","link":""}

Published:June 28, 2023

Mastercard Files for Blockchain-Related “Crypto Credential” Trademark
Payment processor giant Mastercard has filed a trademark application that covers a variety of tools associated with cryptocurrency and blockchain technology.

By {"title":"Elizabeth Morrison","link":""}

Published:June 12, 2023

Kellogg Files 12 Trademarks For Potential Web3 Plans
American cereal giant Kellogg has filed 12 trademarks for its various brands including Pop-Tarts, Pringles, and Cheeze-It with plans to enter Web3.

By {"title":"Elizabeth Morrison","link":""}

Published:May 30, 2023

Wynn Resorts Files Web3 Trademark Application
Wynn Resorts, a prominent luxury resorts and casinos brand, is entering into the NFT and metaverse arena by filing six trademarks for “WYNN” and “DESERT INN.”

By {"title":"Elizabeth Morrison","link":""}

Published:April 12, 2023

Titleist Files Web3 Trademark to Bring Golf to the Metaverse
American golf equipment giant Titleist filed a trademark application with the USPTO for Web3-related products.

By {"title":"Elizabeth Morrison","link":""}

Published:March 20, 2023

General Motors Files Web3 Trademarks for its Cadillac and Chevrolet Brands
General Motors, the American automotive giant, has filed trademark applications related to Web3 for its popular Cadillac and Chevrolet brands.

By {"title":"Elizabeth Morrison","link":""}

Published:February 21, 2023

Crown Royal Launches Its NFT-powered Game to Encourage Gratitude
Crown Royal is back at it again. With help from Vayner3 (Gary Vaynerchuk’s Web3 consultancy), the whiskey brand is launching an NFT-based game called “Crown Royal Chain of Gratitude” to promote the sp...

By {"title":"Elizabeth Morrison","link":""}

Published:February 15, 2023

Irish Distillers International Files Web3 Trademarks for Jameson Whiskey Brand
Founded in 1780, Jameson Whiskey is a legacy spirits enterprise under the Irish Distillers International umbrella. Fast forward to January 23, 2023, the company has filed for trademark registration of...

By {"title":"Elizabeth Morrison","link":""}

Published:January 25, 2023

Intuit Files Web3-Related Trademarks with Plans for Crypto Bill Payments
Intuit, a prominent software company headquartered in California, has recently filed a trademark application signaling its interest in exploring the world of cryptocurrency and NFTs. The application s...

By {"title":"Elizabeth Morrison","link":""}

Published:January 10, 2023

Fidelity Files Web3 Trademark Application for Virtual Investment Services
Fidelity Investments has filed trademark applications with the USPTO, signaling the investment enterprise’s potential plans to develop Web3 products and services.

By {"title":"Elizabeth Morrison","link":""}

Published:December 22, 2022

Crown Royal Launches Its First Digital Collectible to Give Back
Crown Royal, the world’s number-one selling Canadian whiskey brand collaborated with Salesforce, Diageo, and Vayner3 to launch its first NFT campaign titled “That Deserves a Crown.” The campaign was l...

By {"title":"Elizabeth Morrison","link":""}

Published:November 24, 2022

Reebok Files for Web3 Trademarks
Fitness and clothing manufacturer Reebok has filed Web3-related trademarks, hinting at the possibility of future NFT or metaverse projects.

By {"title":"Elizabeth Morrison","link":""}

Published:November 23, 2022

Ford Files Trademarks for Entrance Into Web3
American automaker, Ford Motor Company, is gearing up to enter the metaverse, with plans to introduce virtual automobiles and non-fungible tokens (NFTs). The company has filed 19 trademark application...

By {"title":"Elizabeth Morrison","link":""}

Published:September 9, 2022

Carl’s Jr. Files Trademark to Enter the Metaverse
Carl’s Jr., a popular fast-food chain in the United States that’s a subsidiary of CKR Restaurants Holdings, has filed trademark applications for its name and logo with initiatives to embrace the Metav...

By {"title":"Elizabeth Morrison","link":""}

Published:May 20, 2022

Crown Royal Files Web3 Trademark
On May 10th, 2022, the Canadian whiskey label Crown Royal filed for Web3-related trademarks that hint at the brand’s interest in the metaverse, blockchain, and NFTs.

By {"title":"Elizabeth Morrison","link":""}

Published:May 10, 2022

Taco Bell Files Trademark to Launch Virtual Restaurants in the Metaverse
Following a trend of fast-food restaurants that are filing for a variety of Web3 trademarks, Taco Bell has filed trademark applications to use its name and logo with its NFT and metaverse initiatives.

By {"title":"Elizabeth Morrison","link":""}

Published:March 21, 2022

Taco Bell Launches Taco-Themed Digital Collectibles
Taco lovers can now enjoy their favorite food in the digital world: in March 2021, Taco Bell dropped its first taco-themed digital collectibles on Rarible, an NFT marketplace, and they were gobbled up...

By {"title":"Elizabeth Morrison","link":""}

Published:March 8, 2021

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Sony NFT & Metaverse Program

GamingGameFiConsumer ElectronicsNFTInteroperabilityTrademarks & Intellectual Property
Project Objective:setting iconStakeholder Engagement
Project Owner:
Sony Group Corporation
Latest Milestone: February 29, 2024

Wynn Resorts NFT & Metaverse Program

Project Objective:setting iconStakeholder Engagement
Latest Milestone: May 17, 2023

Jameson NFT & Metaverse Program

Project Objective:setting iconStakeholder Engagement
Project Owner:
Latest Milestone: April 1, 2023

Titleist NFT & Metaverse Program

Project Objective:setting iconStakeholder Engagement
Project Owner:
Latest Milestone: March 20, 2023

General Motors NFT Program

Project Objective:setting iconStakeholder Engagement
Project Owners:
Cadillac,
Latest Milestone: February 21, 2023

Intuit NFT & Metaverse Program

Project Objective:setting iconStakeholder Engagement
Project Owner:
Latest Milestone: January 10, 2023

Nissan Licensing Program

Project Objective:setting iconStakeholder Engagement
Latest Milestone: October 26, 2022

Chewy NFT & Metaverse Program

Project Objective:setting iconStakeholder Engagement
Project Owner:
Latest Milestone: April 21, 2022

Taco Bell NFT Program

Project Objective:setting iconStakeholder Engagement
Project Owner:
Latest Milestone: March 25, 2022

Sony Music NFT Program

Project Objective:setting iconStakeholder Engagement
Latest Milestone: January 1, 2020
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