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Dolce & Gabbana Launches Third NFT Collection

Milestone Date: May 24, 2023

Fashion

Dolce & Gabbana is making more moves in Web3 by working with the inBetweeners, an NFT collection featuring 10,777 bears made famous by Justin Bieber’s online endorsement, to launch its third NFT collection.

Dolce & Gabbana’s third NFT collection called “drip” will be a 2,000-piece collection featuring digital bears designed by Italian artist GianPiero D’Allesandro. Each piece will be an inBetweener bear design showing the bear “dripped out” in Dolce & Gabbana apparel. Owners of the NFT can redeem it to get one of 21 physical D&G pieces in 2023. The luxury fashion company is working with UNXD on the drop (as it did for its two previous drops).

The intention of the collection is to celebrate the collaboration between two Italian groups, representing the fusion of luxury fashion and digital art to spread peace, love, and happiness around the world.

By Elizabeth Morrison

Published:May 24, 2023

Sources

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Dolce & Gabbana partners with Justin Bieber NFT collection inBetweeners

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