STAKEHOLDER ENGAGEMENT Blockchain Project: Coachella NFT Program
Coachella has offered music festival fans NFTs for its 2022 and 2024 events. The 2022 NFTs were artworks minted in conjunction with Emek Studios on Solano and sold on the now defunct FTX marketplace. The 2024 NFTs are 'Coachella Keepsakes' that grant holders a VIP Festival Pass and entrance to the Oasis Lounge. There are 1,024 VIP Keepsakes available for $1499 each, and they are minted on Avalanche.
The festival also paired with Ava Labs (Avalanche) for an NFT Quests Game to be played at Coachella 2024.
Project Milestones
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| Milestone Title | Date of Milestone | Type | NFT Drop | Sources |
|---|---|---|---|---|
Coachella Quests NFT Game Is Launched | April 4, 2024 | Launched |  |   |
| Coachella VIP Pass, Oasis Lounge Keepsake NFTs Launched | March 5, 2024 | Launched | |    |
Coachella NFTs To Be Sold On FTX Solana Marketplace | February 1, 2022 | Announced | |  |
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