STAKEHOLDER ENGAGEMENT Blockchain Project: Balmain NFT & Metaverse Program
Balmain NFT programs include The Balmain Thread, an NFT membership program for exclusive Balmain digital content.
Balmain has also participated in NFTs via the Balmain X Barbie program, and dropped Unicorn physical sneakers with digital twin NFTs.
Project Milestones
Blockchain Journal's curated lists of project milestones are designed to help readers approximate each project's timeline and may not be inclusive of every step in its journey.
| Milestone Title | Date of Milestone | Type | NFT Drop | Sources |
|---|---|---|---|---|
Balmain Unicorn Physical Sneakers And NFTs Dropped | March 22, 2023 | Launched |   | |
Balmain Web3 Membership Program 'Balmain Thread' Launched (XRP) | September 27, 2022 | Launched |   | |
| Mattel and Balmain Partner to Launch High-Fashion NFT Collection and Auction | March 2, 2022 | Announced |  |  |
Barbie Balmain NFTs Launched (Ethereum) | January 13, 2022 | Hint | |  |
Balmain's Olivier Rousteing And Altava's Elizabeth von Guttman Create Virtual 'Flame Dress' NFT | August 25, 2021 | Launched | |  |
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